Making Beauty Personal

Function of Beauty creates and delivers customized hair care products based on each individual’s hair type and goals. Through a careful, algorithmic process, Function of Beauty makes hair care simple, inclusive, and personal. We crafted a visual identity, packaging, and web experience that incorporates elegant typography, sophisticated color, and custom illustration to convey the brand’s ethos.










Project
Function of Beauty
Date
2016 – 2017
Services
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Client
Function, Inc.